Author: Bill Blaney

Bill Blaney is Principal, Marketing Strategist and Chief Creative Officer of SOUP as well as author of the best-selling marketing book, B2B A To Z: Marketing tools and strategies that generate leads for your Business-to-Business company. His Fortune 500 clients have included Canon, JP Morgan Chase, DeLonghi, Capital One Bank,  and NBC as well as Department of Veterans Affairs and others large and small.

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